1. Mark Vaesen

    How to write brilliant web content

    January 28, 2011 by Mark Vaesen

    Well-crafted website content is the key to increasing web traffic and more importantly, getting enquiries.
    …Read more

  2. Sussex web design and development company Blue Planet is celebrating its tenth anniversary this year.

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  3. Mark Vaesen

    Top tips for improving your home page

    January 25, 2011 by Mark Vaesen

    Your home page is often your shop window and needs to hook your visitor in, compelling them to find out more about you.  Here we look at some top tips for improving your home page layout to increase its “stickiness”.

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  4. Mark Vaesen

    Getting in the party mood

    January 24, 2011 by Mark Vaesen

    Doesn’t 2001 seem a long time ago?  George W Bush was on his way to the White House, the UK was being gripped by the Foot & Mouth crisis and Wayne Rooney was just a promising 15 year old footballer known to a handful of die-hard Everton fans.

    It was against this backdrop that Blue Planet was born.  Yep, we’re 10 years old this year!

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  5. Mark Vaesen

    Finding images to use on your website

    January 21, 2011 by Mark Vaesen

    Adding a well-chosen image to your web page can attract the viewer’s attention and increase the likelihood of them hanging around to read your content.  But be careful – you can’t just use any image you find on the web.

    In this article, we look at some of the issues to consider when using images and where you can find millions of great images at a very low cost.

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  6. Mark Vaesen

    The best networking event in Sussex

    January 19, 2011 by Mark Vaesen

    Last night I attended a fantastic networking event at The White Hart Hotel, Lewes, East Sussex organised by Robin Houghton of Egg Box Marketing and First Friday fame.  By my reckoning there were just under 70 local business people in attendance for the evening.

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  7. Mark Vaesen

    Top Tips for keeping on top of fresh content

    January 14, 2011 by Mark Vaesen

    Updating your website is important for your business for two main reasons:

    1. It is your online shop front and reference point for anyone in the world – it should properly represent your business
    2. New content is one of the most important things search engines will look for

    But we understand what it’s like when you’re busy running a business – so how can you keep on top of it?

    Here we look at some top tips to help you get the most out of your website.

    …Read more

  8. Mark Vaesen

    £800 in 15 minutes – email marketing works!

    January 11, 2011 by Mark Vaesen

    Hard evidence that email marketing works and can bring you a significant return on your investment.

    A few weeks ago I spent 15 minutes composing and sending a simple email to our clients.  This simple bit of marketing immediately generated £800 of sales.  Let me tell you how I did it…

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  9. Mark Vaesen

    Top tips for writing a blog

    January 7, 2011 by Mark Vaesen

    Blogging is a hot topic.  It can improve your search engine rankings and drive more traffic to your website if done well.  If done badly, it can have the opposite effect.  Here are our top tips for making your blog work for you. …Read more

  10. Mark Vaesen

    How to stop eating so many biscuits

    January 4, 2011 by Mark Vaesen

    If you’re already struggling to keep your New Year resolutions, we’ve come up with a couple of ways we can help you out. …Read more